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Marketing and design by industry

Guides for common U.S. businesses, with the LocalHank services that actually fit. No invented clients or case studies.

Roofers

Roofing companies get most new jobs from people who already have a problem, or who are comparing two or three names they found on Google. The work that helps is usually a clear tru…

Restaurants

Restaurant customers decide quickly: a readable menu, current photos, accurate hours, and a page that loads on a phone. LocalHank helps U.S. restaurants with the design and marketi…

Realtors

Real estate marketing moves on a deadline. You need honest listing copy, a flyer that matches the photos, and a personal brand that still looks like you when a client meets you at …

Dentists

People looking for a dentist compare a few names, then look for hours, a location that makes sense, a calm professional look, and answers to practical questions. Your site and Goog…

Contractors

Contractors often get work from referrals and from people who saw a truck, a yard sign, or a Google listing. Those pieces should match, name the cities you actually serve, and make…

Salons & spas

Salons and spas live on atmosphere, consistency, and a calendar that is easy to book. Your look on Instagram, Google, and a simple website should feel like the room a client walks …

Law firms

A law firm's public materials should be calm, accurate, and easy to navigate. People need to understand what you handle, where you practice, and how to reach you, without hype.

Landscapers

Landscaping sells with before-and-after photos, a truck people recognize, and a Google profile that is complete when someone searches in the spring. The marketing should follow the…

Auto shops

Auto shops are often chosen in a hurry, from a search or a sign someone passed last week. Hours, location, the services you actually do, and a look that feels trustworthy matter mo…

Fitness studios

A fitness studio needs a clear schedule, a look that matches the room, and a way to book or inquire without extra steps. Marketing should feel like the class, not like a generic gy…

Cafes & coffee shops

Cafes compete on the cup, the room, and the tiny details people photograph. A logo, a readable board, a consistent cup or bag, and a Google profile with current photos do a lot of …

Veterinarians

Pet owners usually search in a hurry, then look for hours, emergency notes, the services you actually offer, and a tone that is calm rather than cute for its own sake.

House cleaners

House cleaning businesses are often service-area businesses: you go to the customer. Your Google profile, website, and materials should list the cities you actually serve and make …

HVAC companies

HVAC work spikes with the weather. The companies that are easiest to find, with a clear service area and a truck people recognize, are the ones customers call when a system fails.

Bakeries

Bakeries sell with the case, the box, and the photos people share. A clean logo, labels that are easy to read, a menu or board that is current, and a Google profile with today's ho…